HeyGen vs Hailuo AI: Avatar Videos or AI-Generated Clips?
Short answer: These tools do different jobs. HeyGen makes talking-head videos with AI avatars, voice cloning and translation, starting at $29 a month. Hailuo AI, from MiniMax, turns text or images into short cinematic clips and has cheaper entry plans. Pick HeyGen for explainers, training and sales videos; pick Hailuo for B-roll, ads and social clips.
HeyGen vs Hailuo AI at a glance
| Feature | HeyGen | Hailuo AI |
|---|---|---|
| Main job | AI avatar and talking-head videos | Text-to-video and image-to-video clips |
| Free plan | Yes, limited and watermarked | Trial credits |
| Paid plans | Creator $29/month, Business from $149/month | Entry plans roughly $8–$15/month, higher tiers for more credits |
| Video length | Long videos, up to 30 minutes on Creator | Short clips, usually 6–10 seconds |
| Voice and translation | Voice cloning, many languages, lip-sync translation | Not the focus |
| Best for | Explainers, courses, sales outreach | B-roll, ads, social content |
What HeyGen does best
HeyGen lets you type a script and get a presenter video with a realistic avatar, or create a digital twin of yourself. Its translation feature re-voices a video in another language with matched lip movement, which is popular for course creators and global marketing teams.
What Hailuo AI does best
Hailuo generates short, dynamic scenes from a prompt or a still image. It is good at motion and camera movement, which makes it useful for product shots, ad hooks and cinematic B-roll that you then cut into a longer edit.
Price and credits
HeyGen’s Creator plan is $29 a month, and advanced avatar features use credits. Hailuo uses credits per clip; resolution and length change the cost, and its pricing has shifted often in 2026, so check the current plan page before you buy.
Which should you choose?
- Choose HeyGen if you need someone on screen talking: tutorials, onboarding, sales and translated videos.
- Choose Hailuo AI if you need eye-catching short clips for ads, reels and B-roll.
- Use both to combine a HeyGen presenter with Hailuo B-roll in one video.
Get both tools in one plan
Why pay for two subscriptions? SEO BD Tools gives you shared access to both tools, plus 100+ other premium SEO, AI, writing, design and video tools, from $5 a month. Pay with crypto (Cryptomus) or bank transfer and start in about 5 minutes.
See our video tools subscription or compare all plans. Shared access means some features, such as saved projects, may be visible to other users, so keep private client data out of shared tools.
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- See every tool in our video tools subscription
FAQ
Can HeyGen clone my voice?
Yes, voice cloning is available on paid plans.
Does Hailuo AI make long videos?
No. It creates short clips that you join together in an editor.
Sources
Prices checked October 2026 and may change.
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